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Custom Logo Designs - Articles - Information and More
We're going to talk about all types of logos, how to get them and what to look for when searching for a designer to create your identity.
Sunday, August 7, 2011
Saturday, July 23, 2011
Why choose a online logo design studio over someone local?
That's quite simple actually. Most local designers charge an arm and a leg for their designs and most just are plain crap. If you want to make money with your logo design then it's going to have to be top notch. You can walk into a studio and order a logo design and talk directly to the designer but that doesn't mean you're going to come out with the logo design of your dreams. You should be looking at the artist's portfolios and choose the designer that way and not because of the price or they are local and you think you can convey your idea to the artist in person better then online studios. Well I'm going to tell you that if you choose the artist because of his or her cost and if you disregard the portfolio, then you can be in for a rude awakening when it hits the fans. You don't want your sales to drop because of a lousy logo do you? Would be kinda silly. Let the professional suggest his or her options to you before demanding silly requests. If you know exactly what you want and the designer agrees with you, then and only then should you get that logo.
We are paid to create some amazing artwork but not only are we here to create pretty pictures for you, we want to help your business make money. That's the key to happiness right there. Now back onto why an online logo designer can be your best bet. Without the costs of running a store front, online logo designers can actually design their logos from the comfort of their home. Lowering their costs and their production should be through the roof. If you are searching for a logo online then you can see millions if not billions of logos and designers offering their services at prices most studios would laugh at you if you offered it to them. So it's time to jump on the wagon here and get a logo online as it will probably save you alot of money in the end.
You might have found logo templates online but it's best to just stick with a custom piece of artwork. You won't be lost at sea with a bunch of others stranded using the same template over and over. Get something you can call your own and copyright and trademark the design. When looking through some of the online logo sites you might want to review the different packages and make sure the artist you're going to work with offers vector graphic design. If you don't get one that does it could cost you alot of money in the end, on printing and other marketing costs. Look at each artist and do a google search on him or her and make sure there are no complaints on this person. If there is one or two and if you see this designer uploading his portfolio daily then you have nothing to worry about because you can't please everyone in business.
Now that you have read this post and if you're ready to get an online logo design ready then click on the link
We are paid to create some amazing artwork but not only are we here to create pretty pictures for you, we want to help your business make money. That's the key to happiness right there. Now back onto why an online logo designer can be your best bet. Without the costs of running a store front, online logo designers can actually design their logos from the comfort of their home. Lowering their costs and their production should be through the roof. If you are searching for a logo online then you can see millions if not billions of logos and designers offering their services at prices most studios would laugh at you if you offered it to them. So it's time to jump on the wagon here and get a logo online as it will probably save you alot of money in the end.
You might have found logo templates online but it's best to just stick with a custom piece of artwork. You won't be lost at sea with a bunch of others stranded using the same template over and over. Get something you can call your own and copyright and trademark the design. When looking through some of the online logo sites you might want to review the different packages and make sure the artist you're going to work with offers vector graphic design. If you don't get one that does it could cost you alot of money in the end, on printing and other marketing costs. Look at each artist and do a google search on him or her and make sure there are no complaints on this person. If there is one or two and if you see this designer uploading his portfolio daily then you have nothing to worry about because you can't please everyone in business.
Now that you have read this post and if you're ready to get an online logo design ready then click on the link
What is a logo design and why it's important to your business
I'm going to start off by telling you what a logo design is and how to effectively use one. First a logo should be a simple piece of art quickly conveying what the company does or the type of imagery needs to give the user the feeling the owner wants. To obtain the sales you will need to do this and get a professional logo. You can't just leave it in the hands of a designer who doesn't know anything and if you do, it could then severely damage your business in so many ways. Instead of trying to clean up the mess in the future it's just best to get a professional to do the job the first time. If you are unsuccessful at finding the right designer to do the job then I would suggest looking on ebay, craigslist and as many social network type websites around. If you can do that or use forums then you can find the designer that's just right for your project. Another important fact to remember is don't use a designer because their prices were extremely cheap. If you have no other budget for a logo design then that's understandable but don't use them because you're being cheap. It will cost you alot more than what they charged you in the end and that's not what business is about.
The reason it's vital to your business's lifeline to get a logo is because if you're competing with thousands or even millions, then how in the world are you going to stand above them? Remember your product can be amazing but without getting it to the right people it's going to be a failure for you. If you are targeting millions of people you definitely have to have the potential clients motivated to do what you want them to do. A lousy campaign is made of grammar mistakes, misspellings, the wrong things said. The list goes on and on but you really need to put time into planning it all out. From point a to z and you should be able to adjust anything in case something doesn't go your way. Don't wait to the last minute to get a logo or you could be disappointed that you have to wait for redraws and revisions and you just don't have the time for that. That's your fault and not the designers and you should not take it out on the artist or he or she will become frustrated and will be more than likely to push your project aside, dreading it every minute and then trying to rush through it because you couldn't be patient. That's the last thing you want to do with an online logo designer.
The question I get the most before any client purchased a logo from me is basically this. What is the difference between a vector logo design and a raster image? That's an easy question really. A vector graphic is a design that can be stretched to any size and will never lose quality. For example let's say you wanted to stretch your logo to the size of a billboard and if you do it with a raster image, it's going to become pixelated and distorted. Blurry and just wrong. You will lose business without good clean crisp graphics. A vector design will come out smooth when stretched to those sizes. There will be no distortion nor will it become blurry. Another question is what are cmyk colors. In short, cmyk colors are used for printing. Without the right colors the exact color or hues and shades might not come out right and the effect you were going for will lose it's ability to target your client.
I'm going to tell you about stationery designs and why you need them for your business if you're shipping out products, offering a service or want to spread around the name quickly. Stationery designs usually consist of a letterhead, business card and an envelope design. With a professional business card design, remember you will only have ten seconds to impress that potential client or otherwise you will lose him. Don't fall victim to bad design that will lower your sales and not increase them. A good way to spread around your name quick is to put it on shirts and spread it around. Get stickers for your business and you'll be able to target one heck of an audience. With those contact your designer and ask him or her about stickers and other promotional material. You can go really far with just one method but if you can get your act together and produce for every type of marketing then you're really going to grow fast and effortlessly after the initial designs are put together and the products are done.
An effective logo is of course simple like I told you but one thing you have to remember that is you make a cluttered logo then you will be paying for it, not only in a decrease in sales and people remembering your logo but in printing costs and that's why it's important to get a logo that works and is cost efficient at the print shop. Using a bunch of colors is not recommended because of the printing costs and it just won't look good in a logo design. There should be no more than 2 or 3 colors in your logo to be an effective logo design. Now of course that depends on your market and where you are marketing but I that's why you plan it all out in the beginning. A good example of a complex logo would be that something that has more than 3 elements in there. What do I mean by an element? Well basically it's an object in the logo. For example, let's say you have a business selling duck hunting equipment. In the logo there would be a pond, a duck and some weeds or something around those lines. Those are what I like to call elements and it's best to have 1 or two elements in a logo to really convey the message you're trying to go for. Without the right elements with your design it could again fail. You need to describe what you do as quick as possible, because nobody has attention span and they get bored very easily. Grab and keep their attention with the proper marketing material.
Now why it's best to get a professional logo design from a graphic artist instead of using some software that you're learning or a template you found on some site. If you use either you could be wasting way too much time learning the software or the template is used by thousands of others and that will leave you lost at sea. Imagine the internet as the ocean and to be found you're going to have to have one heck of signal to find you. Well that's what a logo is. Plain and simple.
Another thing you need to remember is let the artist be the artist. He or she will create you an amazing logo design that will actually work well for your business. It might happen to be that you don't like the logo but it's a serious money maker and you need to realize that we are not here to create pretty pictures for you. We are here to make you as much money as possible and to grow really fast and at that point the designer will grow. If you're lazy with the design and never push it to it's potential then you are just a fool. Don't be fooled by those who say everything is too hard, because they are either trying to hold you back or they just don't have any ambitions in life. To say the least I'm not impressed with most designers these days, they don't push it to the limit and most use premade logo templates and it's unfortunate because it was an industry of standards. Where have they gone to? Outsourcing and those charging very little but you're supporting the little guy in most cases that way. Unfortunately most are no good and most of the logos they produce will not make you any money.
A strong image can be something very clever. Even if the person has to think about it and if that's the clientele you're trying to target then something smart would work. If you're targeting lower end people and those who are amazed with blinking lights, then I would suggesting putting some bling bling in the logo. It will attract those who like sparkles and well we all know there are plenty of people like that.
Well if you're ready to start your online logo design for your business today then I would suggest using an online logo studio that knows what they are doing and only if you love their portfolio. Remember if you don't, you are going to fail when it comes to a logo and if you are just going on the price alone.
The reason it's vital to your business's lifeline to get a logo is because if you're competing with thousands or even millions, then how in the world are you going to stand above them? Remember your product can be amazing but without getting it to the right people it's going to be a failure for you. If you are targeting millions of people you definitely have to have the potential clients motivated to do what you want them to do. A lousy campaign is made of grammar mistakes, misspellings, the wrong things said. The list goes on and on but you really need to put time into planning it all out. From point a to z and you should be able to adjust anything in case something doesn't go your way. Don't wait to the last minute to get a logo or you could be disappointed that you have to wait for redraws and revisions and you just don't have the time for that. That's your fault and not the designers and you should not take it out on the artist or he or she will become frustrated and will be more than likely to push your project aside, dreading it every minute and then trying to rush through it because you couldn't be patient. That's the last thing you want to do with an online logo designer.
The question I get the most before any client purchased a logo from me is basically this. What is the difference between a vector logo design and a raster image? That's an easy question really. A vector graphic is a design that can be stretched to any size and will never lose quality. For example let's say you wanted to stretch your logo to the size of a billboard and if you do it with a raster image, it's going to become pixelated and distorted. Blurry and just wrong. You will lose business without good clean crisp graphics. A vector design will come out smooth when stretched to those sizes. There will be no distortion nor will it become blurry. Another question is what are cmyk colors. In short, cmyk colors are used for printing. Without the right colors the exact color or hues and shades might not come out right and the effect you were going for will lose it's ability to target your client.
I'm going to tell you about stationery designs and why you need them for your business if you're shipping out products, offering a service or want to spread around the name quickly. Stationery designs usually consist of a letterhead, business card and an envelope design. With a professional business card design, remember you will only have ten seconds to impress that potential client or otherwise you will lose him. Don't fall victim to bad design that will lower your sales and not increase them. A good way to spread around your name quick is to put it on shirts and spread it around. Get stickers for your business and you'll be able to target one heck of an audience. With those contact your designer and ask him or her about stickers and other promotional material. You can go really far with just one method but if you can get your act together and produce for every type of marketing then you're really going to grow fast and effortlessly after the initial designs are put together and the products are done.
An effective logo is of course simple like I told you but one thing you have to remember that is you make a cluttered logo then you will be paying for it, not only in a decrease in sales and people remembering your logo but in printing costs and that's why it's important to get a logo that works and is cost efficient at the print shop. Using a bunch of colors is not recommended because of the printing costs and it just won't look good in a logo design. There should be no more than 2 or 3 colors in your logo to be an effective logo design. Now of course that depends on your market and where you are marketing but I that's why you plan it all out in the beginning. A good example of a complex logo would be that something that has more than 3 elements in there. What do I mean by an element? Well basically it's an object in the logo. For example, let's say you have a business selling duck hunting equipment. In the logo there would be a pond, a duck and some weeds or something around those lines. Those are what I like to call elements and it's best to have 1 or two elements in a logo to really convey the message you're trying to go for. Without the right elements with your design it could again fail. You need to describe what you do as quick as possible, because nobody has attention span and they get bored very easily. Grab and keep their attention with the proper marketing material.
Now why it's best to get a professional logo design from a graphic artist instead of using some software that you're learning or a template you found on some site. If you use either you could be wasting way too much time learning the software or the template is used by thousands of others and that will leave you lost at sea. Imagine the internet as the ocean and to be found you're going to have to have one heck of signal to find you. Well that's what a logo is. Plain and simple.
Another thing you need to remember is let the artist be the artist. He or she will create you an amazing logo design that will actually work well for your business. It might happen to be that you don't like the logo but it's a serious money maker and you need to realize that we are not here to create pretty pictures for you. We are here to make you as much money as possible and to grow really fast and at that point the designer will grow. If you're lazy with the design and never push it to it's potential then you are just a fool. Don't be fooled by those who say everything is too hard, because they are either trying to hold you back or they just don't have any ambitions in life. To say the least I'm not impressed with most designers these days, they don't push it to the limit and most use premade logo templates and it's unfortunate because it was an industry of standards. Where have they gone to? Outsourcing and those charging very little but you're supporting the little guy in most cases that way. Unfortunately most are no good and most of the logos they produce will not make you any money.
A strong image can be something very clever. Even if the person has to think about it and if that's the clientele you're trying to target then something smart would work. If you're targeting lower end people and those who are amazed with blinking lights, then I would suggesting putting some bling bling in the logo. It will attract those who like sparkles and well we all know there are plenty of people like that.
Well if you're ready to start your online logo design for your business today then I would suggest using an online logo studio that knows what they are doing and only if you love their portfolio. Remember if you don't, you are going to fail when it comes to a logo and if you are just going on the price alone.
Marketing Tips & Information & Why you need a logo
Marketing Tips & Information & Why you need a logo
Now the first question I'm going to ask you is what kind of marketing are you going to be going after? Will you be targeting an online audience or all offline? Will it be through brochures, business card or some type of printable marketing material? Well once you have figured out the best strategy for your business you will then know the business designer for your project.
If you're trying to target the world wide web then find an artist who has a good portfolio and experience creating online logos. There is a mass audience available on the web through classifieds such as Craigslist and ebay classifieds. You could also advertise on ebay or you could cold call companies and others offering your product or service. You can buy an email list from a reputable seller that doesn't harvest emails for spamming purposes. You can try to target the search engines and become an SEO master but whatever you choose you have to know how you're going to market it before you choose the graphic designer.
You might know exactly how you're going to market and that's fine. I'm going to tell you that if you use certain colors in the designs you have made by a professional artist, you're going to see results with the best color options. You have to remember that colors do certain things to people and it's pretty amazing actually with what you can do with two colors.
The reason you need a logo design is that you're going to be targeting a mass audience and the best way for them to remember you is a logo. It's the first thing they are going to see and the last thing that they will see in their head. If you don't capture their attention within the first 8 seconds you're going to lose their business and that's not why we are here folks.
A few marketing ideas is to put up a signature image that links back to your website on forums that are targeting your specific audience. This is a great way to build up a reputation amongst the forum users and really grow your business significantly. Make a professional image that people want to click when they see it and your sales will spike through the roof. Imagine being a forum used by thousands of users and you post a very informative non Spam post about your specific topic and you're helping others. Dang, that's just brilliant. You can't get any more targeted than that.
Another method of advertising you could do is craigslist marketing. Advertise your service or product on there but careful because it's not an easy task with the ghosting and flagging. You will need multiple numbers for multiple accounts. It's just best to stay away if you don't have the resources to market with this wonderful site. Unfortunately Craig doesn't realize he is losing more visitors then he is keeping. You can never get rid of spam period. Unfortunately that's all over the web and that's why it's even more important to have the right branding otherwise you could be marked as spam and never get looked at.
You can build your empire through seo but it takes alot of time and money. It's not easy to accomplish ranking your keywords and you could waste years and never succeed. If you are one of the lucky few who do happen to get ranked then awesome and congratulations to you. Hire a professional seo service provider and you will not go wrong. It is expensive but it's still cheaper than paying for keywords of course depending on the keywords.
What is a logo design really? A logo is a symbol or some type of simple imagery that is going to define your business instantly. We all recognize the big brands pretty easily but that is of course with years of marketing and advertising and really getting it to stick in the heads of millions of people. That's what a logo should do with the proper brand and the right campaign for your business. This is why it's important to choose the type of people you want to target. Think of business as fishing. You need to setup the right bait and the right times and of course if you don't have any experience then you need to start testing things out and learn what you can.
If you're getting high bounce rates on your websites then I would suggest rewriting the text, changing the graphics and really putting some time into the site otherwise you could lose even more clients. It's all about being precise and knowing exactly what you are going for and if you do that, then you are going to succeed. Looking for online logo designs?
Now the first question I'm going to ask you is what kind of marketing are you going to be going after? Will you be targeting an online audience or all offline? Will it be through brochures, business card or some type of printable marketing material? Well once you have figured out the best strategy for your business you will then know the business designer for your project.
If you're trying to target the world wide web then find an artist who has a good portfolio and experience creating online logos. There is a mass audience available on the web through classifieds such as Craigslist and ebay classifieds. You could also advertise on ebay or you could cold call companies and others offering your product or service. You can buy an email list from a reputable seller that doesn't harvest emails for spamming purposes. You can try to target the search engines and become an SEO master but whatever you choose you have to know how you're going to market it before you choose the graphic designer.
You might know exactly how you're going to market and that's fine. I'm going to tell you that if you use certain colors in the designs you have made by a professional artist, you're going to see results with the best color options. You have to remember that colors do certain things to people and it's pretty amazing actually with what you can do with two colors.
The reason you need a logo design is that you're going to be targeting a mass audience and the best way for them to remember you is a logo. It's the first thing they are going to see and the last thing that they will see in their head. If you don't capture their attention within the first 8 seconds you're going to lose their business and that's not why we are here folks.
A few marketing ideas is to put up a signature image that links back to your website on forums that are targeting your specific audience. This is a great way to build up a reputation amongst the forum users and really grow your business significantly. Make a professional image that people want to click when they see it and your sales will spike through the roof. Imagine being a forum used by thousands of users and you post a very informative non Spam post about your specific topic and you're helping others. Dang, that's just brilliant. You can't get any more targeted than that.
Another method of advertising you could do is craigslist marketing. Advertise your service or product on there but careful because it's not an easy task with the ghosting and flagging. You will need multiple numbers for multiple accounts. It's just best to stay away if you don't have the resources to market with this wonderful site. Unfortunately Craig doesn't realize he is losing more visitors then he is keeping. You can never get rid of spam period. Unfortunately that's all over the web and that's why it's even more important to have the right branding otherwise you could be marked as spam and never get looked at.
You can build your empire through seo but it takes alot of time and money. It's not easy to accomplish ranking your keywords and you could waste years and never succeed. If you are one of the lucky few who do happen to get ranked then awesome and congratulations to you. Hire a professional seo service provider and you will not go wrong. It is expensive but it's still cheaper than paying for keywords of course depending on the keywords.
What is a logo design really? A logo is a symbol or some type of simple imagery that is going to define your business instantly. We all recognize the big brands pretty easily but that is of course with years of marketing and advertising and really getting it to stick in the heads of millions of people. That's what a logo should do with the proper brand and the right campaign for your business. This is why it's important to choose the type of people you want to target. Think of business as fishing. You need to setup the right bait and the right times and of course if you don't have any experience then you need to start testing things out and learn what you can.
If you're getting high bounce rates on your websites then I would suggest rewriting the text, changing the graphics and really putting some time into the site otherwise you could lose even more clients. It's all about being precise and knowing exactly what you are going for and if you do that, then you are going to succeed. Looking for online logo designs?
Why a custom logo design is better than a template or software
Let us imagine purchasing a template or using software that you choose "clip art" from. So you go ahead and spend a quick few dollars to get something to use for your business but how many others have done the same thing? Let's say a good 50 people purchased the same template from the same source. Now if you want to trademark or copyright that logo you can't. These same design companies sell logos over and over and then when somebody buys the rights to it, you're out of luck. You will have to stop using the design and could ruin your reputation. So before getting a template you really need to think about the consequences. For example what if the logo design is not vector? This could be very bad if you need it to stretch or for higher quality printing. There are many things wrong with the template industry and with the logo design service industry. Let's say you used custom logo software that you choose pre-made objects to create your logo, then again it's not original.
Your artwork must be original or it's going to conflict with your marketing strategy down the line. If you put the logos in the hands of yourself, without knowing the proper colors for your specific industry or the proper strategy for the brand, this could turn out very bad for you in the long run. If your colors do not produce the specific feeling or thoughts that occur in your potential client's heads then your logo design is worthless. If you do not capture their attention in the first few seconds of them looking at your business card or logo then it's again worthless. When you are trying to capture the attention of someone you have to do it within just a few seconds or you will lose them for good.
What are some of the other downfalls of using a logo design template? Besides it will be used by others there are no other downfalls with it. If you're just going to use a template for a quick site to test a few marketing strategies out, and then choose how you want to grab your target audience's attention. I personally like using templates for seo test type sites and if I like the results as I rank for certain keywords then I will start to heavily produce marketing campaigns for the website & other marketing methods. Why using the software is another no no? Well basically the reason for this is the unoriginal stock images that thousands of others are using and then you have to worry about learning the program. Does it have a heck of a learning curve or is it simple? You have to remember that something so easy is never good.
I'm going to tell you about some of the software out there that you can use to create graphics & logos with. You can use the logo creator or one of the many online websites that allow you to produce your logo within a few minutes and you can buy it instantly without the hassles of finding a professional designer and dealing with their shenanigans. Have you ever used a professional designer? Some of them are flaky and lazy. I've never seen a bunch of people lazier then designers, programmers or anything really that has to do with computers. Some of their egos have really hurt the work they are creating or their attitudes are just unbearable. I do like using templates and software for this specific reason. You could get Adobe Photoshop for your logo design and graphics. This is a great piece of software for them and it's not a bad way to go. You can also use gimp which is a free vector graphic design software and highly recommended for those who are just starting out. This will save you a fortune. Not to mention it has a easy learning curve.
You need to know that when you're looking for that perfect design he or she needs to have a portfolio that you absolutely love. Make sure that designer isn't using somebody else s logos, so go around the web and google to check if they are using another businesses artwork. If something sounds too good to be true it normally is. Don't be fooled by designers who give non vector artwork and provide this low resolution design that can't b e stretched to any size. You will nave no use for a logo like this and these sellers need to be removed from the industry. Shame on the folks who provide something they can't use.
So basically in the end there are many ways to go, to get a logo design for your business. Just remember they all have their flaws and their positive features. If you're ready to get a brand from an online logo design studio click on the link.
Your artwork must be original or it's going to conflict with your marketing strategy down the line. If you put the logos in the hands of yourself, without knowing the proper colors for your specific industry or the proper strategy for the brand, this could turn out very bad for you in the long run. If your colors do not produce the specific feeling or thoughts that occur in your potential client's heads then your logo design is worthless. If you do not capture their attention in the first few seconds of them looking at your business card or logo then it's again worthless. When you are trying to capture the attention of someone you have to do it within just a few seconds or you will lose them for good.
What are some of the other downfalls of using a logo design template? Besides it will be used by others there are no other downfalls with it. If you're just going to use a template for a quick site to test a few marketing strategies out, and then choose how you want to grab your target audience's attention. I personally like using templates for seo test type sites and if I like the results as I rank for certain keywords then I will start to heavily produce marketing campaigns for the website & other marketing methods. Why using the software is another no no? Well basically the reason for this is the unoriginal stock images that thousands of others are using and then you have to worry about learning the program. Does it have a heck of a learning curve or is it simple? You have to remember that something so easy is never good.
I'm going to tell you about some of the software out there that you can use to create graphics & logos with. You can use the logo creator or one of the many online websites that allow you to produce your logo within a few minutes and you can buy it instantly without the hassles of finding a professional designer and dealing with their shenanigans. Have you ever used a professional designer? Some of them are flaky and lazy. I've never seen a bunch of people lazier then designers, programmers or anything really that has to do with computers. Some of their egos have really hurt the work they are creating or their attitudes are just unbearable. I do like using templates and software for this specific reason. You could get Adobe Photoshop for your logo design and graphics. This is a great piece of software for them and it's not a bad way to go. You can also use gimp which is a free vector graphic design software and highly recommended for those who are just starting out. This will save you a fortune. Not to mention it has a easy learning curve.
You need to know that when you're looking for that perfect design he or she needs to have a portfolio that you absolutely love. Make sure that designer isn't using somebody else s logos, so go around the web and google to check if they are using another businesses artwork. If something sounds too good to be true it normally is. Don't be fooled by designers who give non vector artwork and provide this low resolution design that can't b e stretched to any size. You will nave no use for a logo like this and these sellers need to be removed from the industry. Shame on the folks who provide something they can't use.
So basically in the end there are many ways to go, to get a logo design for your business. Just remember they all have their flaws and their positive features. If you're ready to get a brand from an online logo design studio click on the link.
Logo Design Info Crucial to your business
Today I'm going to talk to you all about logos and how to go about getting them online. I'll give you my reasons why certain things are the way they are. If you are unsure about getting a logo design, let me tell you right now that thought is a mistake. My customers have reported an 80% increase in sales when using a logo created by me.
I'm going to tell you a little about myself and why I'm qualified to write this article. First I've been offering graphic design and logo design services for almost ten years. I have been doing it all from my house online and I have created over 10,000 logos for companies worldwide.
Now onto the information. Well take a look around you. What do you see? Soda cans, lighters, smokes, shampoo, cleanser or pretty much anything. What do they all have in common? A logo. Most if you look at them are simple and to the point. This is what you should be going after. If you put too much stuff into a logo it could go very sour and look like something that your six year old daughter could do. Stay away from designers who don't fit your expectations by reviewing their portfolio. If you do not like their portfolio then don't use them. You can't expect them to take a look at another logo site and copy another artists style. It doesn't work that way. Don't go to a designer just because of the price either or that's going to come back and kick you in the butt.
There are specific colors you need to use for certain types of businesses. There is a reason why every color is used for every product out there. It will do something to your brain to give you a feeling for example green is for money and to buy. Yellow is energy. Blue is a calming color. If the right colors are used together to go with your professional design your business could be unstoppable. It's all about the marketing and branding and don't let anybody tell you otherwise. As I use to say - "I can sell snow to an Eskimo".
Now onto why it's important to use a real logo instead of a template. Well first off, if you buy a template you have the chance of getting a really low quality design that hundreds if not thousands are using. It's technically just a quick fix and that's not what your company is, is it? No, I didn't think so. Don't half-ass your marketing and get something cheap, it will come back and hunt you forever.
You should find a designer who is going to give you multiple concepts and if you can from multiple artists, which will really give you an advantage especially if you don't know what you want. Remember sometimes it can take a few tries to get that perfect logo but don't screw over the designer by doing any disputes etc. Count it as money loss and it's a tax break anyway. If the designer worked with you and you two couldn't work it out, then that should be final.
A simple logo design I believe consists of shapes and a very simple design. One of my favorite logos is Mc Donalds as it's just so simple and powerful. Remember this when buying a logo. Your logo will not automatically look like it's a logo like Mc Donalds. You need to market the logo and business enough to get it to stick into the heads of the people. They are like sheep so be the Shepard and control your flock the way you want.
A logo design is bait. You need to use the right designs and marketing at the right times, just like your fishing. Think of it like that and do tests. Look back into your competitors history and see if they had an older logo and see why they switched to a newer one. If they already have the formula created then why should you have to reinvent the wheel?
Look at the colors your competitors used. Don't just choose a few colors that are your favorites. That could be destined to fail before day 1. You then not only wasted money on designing but advertising it. When looking for a designer you have to remember that you're going to need a vector graphic. It's going to help you in the long run. What is a vector graphic you ask? A vector logo design is a logo that can be stretched to any size and will never lose quality.
Check out some online logo design studio on the web and you will find the perfect designer for your business.
I'm going to tell you a little about myself and why I'm qualified to write this article. First I've been offering graphic design and logo design services for almost ten years. I have been doing it all from my house online and I have created over 10,000 logos for companies worldwide.
Now onto the information. Well take a look around you. What do you see? Soda cans, lighters, smokes, shampoo, cleanser or pretty much anything. What do they all have in common? A logo. Most if you look at them are simple and to the point. This is what you should be going after. If you put too much stuff into a logo it could go very sour and look like something that your six year old daughter could do. Stay away from designers who don't fit your expectations by reviewing their portfolio. If you do not like their portfolio then don't use them. You can't expect them to take a look at another logo site and copy another artists style. It doesn't work that way. Don't go to a designer just because of the price either or that's going to come back and kick you in the butt.
There are specific colors you need to use for certain types of businesses. There is a reason why every color is used for every product out there. It will do something to your brain to give you a feeling for example green is for money and to buy. Yellow is energy. Blue is a calming color. If the right colors are used together to go with your professional design your business could be unstoppable. It's all about the marketing and branding and don't let anybody tell you otherwise. As I use to say - "I can sell snow to an Eskimo".
Now onto why it's important to use a real logo instead of a template. Well first off, if you buy a template you have the chance of getting a really low quality design that hundreds if not thousands are using. It's technically just a quick fix and that's not what your company is, is it? No, I didn't think so. Don't half-ass your marketing and get something cheap, it will come back and hunt you forever.
You should find a designer who is going to give you multiple concepts and if you can from multiple artists, which will really give you an advantage especially if you don't know what you want. Remember sometimes it can take a few tries to get that perfect logo but don't screw over the designer by doing any disputes etc. Count it as money loss and it's a tax break anyway. If the designer worked with you and you two couldn't work it out, then that should be final.
A simple logo design I believe consists of shapes and a very simple design. One of my favorite logos is Mc Donalds as it's just so simple and powerful. Remember this when buying a logo. Your logo will not automatically look like it's a logo like Mc Donalds. You need to market the logo and business enough to get it to stick into the heads of the people. They are like sheep so be the Shepard and control your flock the way you want.
A logo design is bait. You need to use the right designs and marketing at the right times, just like your fishing. Think of it like that and do tests. Look back into your competitors history and see if they had an older logo and see why they switched to a newer one. If they already have the formula created then why should you have to reinvent the wheel?
Look at the colors your competitors used. Don't just choose a few colors that are your favorites. That could be destined to fail before day 1. You then not only wasted money on designing but advertising it. When looking for a designer you have to remember that you're going to need a vector graphic. It's going to help you in the long run. What is a vector graphic you ask? A vector logo design is a logo that can be stretched to any size and will never lose quality.
Check out some online logo design studio on the web and you will find the perfect designer for your business.
Tuesday, July 5, 2011
The benefits of using an online logo design studio
The benefits of using an online logo design studio
Are you searching for a unique logo for your business? Have you searched locally and couldn't find an affordable solution to your problem? No problem. There are many online logo design studios available if you just searched google or any other search engine.
The things you need to look for:
Make sure the studio offers high quality vector logos otherwise you could be paying thousands to print your logo and who needs those high costs if they are not required.
Make sure you like the portfolio of the online logo design studio otherwise you could end up with a logo you just absolutely hate and most companies don't offer refunds and nor should they. If they are going to put time into your logo and if you don't like it, then that's pretty much your problem.
Are you searching for a unique logo for your business? Have you searched locally and couldn't find an affordable solution to your problem? No problem. There are many online logo design studios available if you just searched google or any other search engine.
The things you need to look for:
Make sure the studio offers high quality vector logos otherwise you could be paying thousands to print your logo and who needs those high costs if they are not required.
Make sure you like the portfolio of the online logo design studio otherwise you could end up with a logo you just absolutely hate and most companies don't offer refunds and nor should they. If they are going to put time into your logo and if you don't like it, then that's pretty much your problem.
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